Marshawn Lynch - From Star NFL Athlete to Fashion Designer

From an NFL star athlete to now fashion designer, Marshawn Lynch showcased his Beast Mode collection for the first time on the runway at Fashion On The Square on November 13, 2016 in San Francisco.  Marshawn Lynch, who recently retired from the NFL, is a leading example of how to take a decorated athletic career to the next level and invest in an industry, fashion, that speaks to every ethnicity, age, culture, ethnicity both nationally and internationally.

During the Best Mode segment at Fashion On The Square, there were looks for men, women and even for the 'fluffy girl' as I affectionately call our 'plus size' models. When the 'fluffy girl' came down the runway, it was a standing moment for Marshawn as he was video recording the entire segment.  To see him raise to his feet in excitement about seeing this model rip the runway excited the crowd beyond measure. Also, one of several crowd favorite looks was a women's black sweatshirt with the words 'BLESSED' written in all white very large print on the back.  From the crowd applause it was certainly a show stopper.  Many of the women's wear pieces were worn with heels which gave the overall look something very sophisticated and beyond just athletic wear.

Marshawn opened his flagship store, Best Mode, in October 2015, at 811 Broadway St., in Oakland, CA.  He visits the store often and on any given day or time of day you will see traffic in the store because the collection is just that outstanding.  From the logo to the line, Marshawn Lynch's landing into the fashion industry has many paying close attention to his growth and from millennials to baby-boomers, they all want a piece of his collection in their wardrobe.

Marshawn doesn't just talk the talk when it comes to giving back to his hometown community, but he walks it and it's seen in the charitable activities he hosts where he is giving back to at-risk children and teens throughout Oakland through his Fam 1st Foundation.  It's been one of the best feelings ever to see a native of Oakland give back and do it continuously.

For more information about the Beast Mode Collection visit www.beastmodeonline.com.  To see photos from the fashion show visit www.fashiononthesquare.com.

Press Release: 11th Annual Fashion On The Square Featuring Michael Costello & Radmila Lolly

(October 15, 2016 - San Francisco, CA)  On Sunday, November 13, 2016 at 7:00 pm at the InterContinental Hotel, 888 Howard Street in San Francisco, Fashion On The Square (FOTS) will celebrate its 11th Anniversary in style and as always showing the best in fashion.  This year FOTS features couture designerMICHAEL COSTELLO and opera singer/couture fashion designer RADMILA LOLLY.

Michael Costello is nationally recognized and known for his impeccable design of dresses and gowns.  His signature look has been worn by many celebrities including Beyonce, Angela Bassett, Jennifer Lopez, Queen Latifah,  Tracee Ellis Ross, Christina Aguilera and many others.  Mr. Costello's recognition grew by leaps and bounds after he appeared on Project Runway several years ago and has since been a designer favorite by the stars and those who set fashion trends.  Mr. Costello will be showing his most recent New York Fashion Week collection on the runway at FOTS this year on November 13th and it will be show stopper indeed.

Opera singer and couture fashion designer RADMILA LOLLY, from New York, NY, will feature stellar gowns on the runway accompanied by a live performance by the designer herself.  When you're ready for the Met Ball or attending an opening nite at the opera, you will definitely want to wear a gown designed by Radmila Lolly.  Ms. Lolly is a classically trained soprano and who sings in Russian, German, Latin, English, Italian and Spanish. Her repertoire includes arias like “Porgi Amor” from Le nozze di Figaro, “Un bel di Vedromo” from Madame Butterfly, “Habanera” from Carmen, Tosca’s “Visse d’arte,” and “Brindisi” from La Traviata.  Radmila has performed in several concerts and in venues around the world – such as Carnegie Hall,  Formula -1 2014 in Abu Dhabi, London Fashion Week, New York Fashion Week, the NYC Winter Film festival and many others.

Other designers showing on the runway on November 13th are Beast Mode by Marshawn Lynch, Rickie Lee, Rebecca Cahua, Dark Garden, I Do Bridal Boutique and more.

About Fashion On The Square (FOTS)
FOTS is one of the largest and longest running charity fashion shows on the West Coast.  FOTS+TheArts, the non-profit arm of Fashion On The Square, raises funds for students who blend fashion and art in their collections and those who advocate for STEAM, putting the 'A' in STEM (i.e. Science, Technology, Engineering, Art and Math).  FOTS+The Arts was founded in 2009 when, for the first time, a performing arts segment was introduced to the FOTS runway and since that time the show has elevated beyond measure.  That performance was by ballerina Caroline Rocher, who at that time was with Alonzo King LINES Ballet. 

A partial list of designers who have graced the FOTS runway include B Michael, Colleen Quen, Joseph Domingo, Chris March, Cindy Quach and many others.

The 11th Annual Fashion On The Square takes place on Sunday, November 13, 2016 at the InterContinental Hotel, 888 Howard Street, San Francisco at 7:00 pm.  For  and more information visit the website at www.fashiononthesquare.com or send an email to Y'Anad Burrell, yanad@fashiononthesquare.com.  Media Contact: Glass House Communications at yanad@glasshousepr.com.

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